The new Sony Alpha A700 was launched during a Sony press conference in Italy. Unfortunately, the surprise element was lost because one day earlier the Alpha introduction was disturbed by a leak caused by Sony. The Sony Alpha 700 is Sony’s second digital SLR camera that has to contribute to a continuously compiling series of SLR cameras, with which Sony manifests itself as renowned DSLR manufacturer. The Sony DSLR A700 is a digital SLR camera which is positioned in the middle segment, and with that, has to compete (heavily) with the new collection of Canon and Nikon D-SLR cameras, among others. During my stay in Italy, I had the chance to work with the Sony A700 for a short period.
Casio announced that it is developing an entirely new digital camera with hitherto unseen high speed performance and image capture functions that make the most of its cutting-edge digital technologies. The revolutionary Casio 60 fps digicam of the future will be able to take still images at an astonishing shooting speed, to catch fast-moving subjects at the crucial moment. The Casio Hi-speed camera will also take movies that capture movement so fast that it cannot even be seen by the human eye. The first Casio high speed camera prototype was displayed at the IFA, a consumer electronics trade show, in Berlin, Germany, where our team is operating and working to cover the show live.